Univision, Disney In Talks To Create 24-Hour News Channel In English For Latinos: Sources: Univision and Disney are in talks to create a 24-hour news channel for Latinos in English, two sources close to the negotiations said Monday.
Both sources declined to go on the record because they were not authorized to speak.
The goal would be to begin broadcasting before the November presidential election. That would give the network plenty of time to provide political coverage geared toward Hispanics, who are considered influential swing voters in states like Florida, New Mexico and Colorado.
Univision is the nation's largest Spanish-language media company, and it has long prided itself on its Spanish-language content. In recent years, officials have quietly acknowledged that in order to maintain and expand viewership, they also need to provide content to second- and third-generation Latinos who speak English as their first language.
