Thursday, August 04, 2011

GenJuice CEO On What Makes Women Better Entrepreneurs Than Men

GenJuice CEO On What Makes Women Better Entrepreneurs Than Men: GenJuice CEO Arielle Patrice Scott decided at an early age that she wanted to be the next Mark Zuckerberg.

Like Facebook CEO Zuckerberg, Scott co-founded her first company, InternshipIn, while in college. Unlike Zuckerberg's startup, however, Scott's venture didn't grow into a multibillion-dollar behemoth -- by her own admission, it failed -- and unlike the famous Harvard dropout, Scott graduated from the University of California, Berkeley, last year.

The other key difference: while Zuckerberg, like so many Web startup CEOs, is a white man, Scott is an African-American woman, part of a still-underrepresented group in the tech industry. Last year, 21 percent of startups seeking angel investments were women-owned ventures, while minority-owned businesses made up just 6 percent of entrepreneurs seeking funding, according to the Center for Venture Research.

Yet Scott has not found her race or gender to be obstacles in her career as a tech entrepreneur. She sees women in tech as having certain characteristics that give them an advantage, and instead describes her lack of formal engineering training as her greatest handicap.