Black colleges extend hand to Hispanics - USATODAY.com: Some historically black colleges and universities are recruiting Hispanics, hoping to boost their enrollments, diversify their student bodies and educate a fast-growing segment of the population.
Among their approaches:
•Central State University in Wilberforce, Ohio, targets high schools that are largely Hispanic.
•Hampton University in Virginia placed an ad in a college guide for Hispanics.
•Tennessee State in Nashville hired a Spanish-speaking recruiter.
Enrollment gains so far are modest, and Hispanics still make up a small percentage of the student population. But 'these institutions have realized that students are not going to migrate to them simply because they have to. They have other choices,' says Charles Greene of the White House Initiative on Historically Black Colleges and Universities. Black schools 'have to look at some non-traditional students as potential candidates.'